Example Script & Talking Points
Below is an example structure for the 2-3 minute Introcast episode, but please feel free to adapt it in any way that fits your own authentic style.
Introduction & Recommendation:
- I'd like to recommend a cool podcast I just discovered called Explain Like I'm Five. Episodes are just 5-8 minutes long, and they cover really interesting questions like:
… if caffeine has zero calories, how does it give me energy?
… or why do we get allergies?
… or my favorite from a few weeks ago - can adults have ADD?
As you can see, they take the questions you always wanted to ask, and explain them in a way that is easy to understand.
Trailer:
I'm going to play a 1 minute trailer from the hosts Tim & Kevin, so you get a feel for the show.
Conclusion & Call to Action:
Go check it out! Search for the letters E-L-I and the number 5, and it's the one with blue background. We here at [your podcast] are huge fans of ELI5. We hope you'll enjoy it too.
For Reference - Other Popular Episodes:
- Air Fryers: are they just fancy convection ovens?
- Baking Soda: what gives baking soda magical properties?
- Caffeine: if caffeine has zero calories, how does it give me energy?
- Calories: why raising heart rate with exercise is good but bad through stress, caffeine etc?
- Dreams: why is it so hard to run in dreams?
- ISS: how does the Int'l Space Station not run out of oxygen?
- Mosquitos: why do some people get bitten more than others?
- National Debt: who do countries owe when they are in debt?
- Super Glue: why is super glue different to regular glue?
- Vitamin D: what do you mean it's not a vitamin?
Detailed Terms
- An Apple Ad Listen is defined as a unique apple listener who listens through the duration of the host-read ad segment. The count of this will be updated on the UP dashboard.
- The rate quoted is for a host read 60 second pre-roll or mid-roll ad. You can go over 60s but please do not go under this amount of time.
- Please add the requested show notes copy (as found in the ‘Copy for Show Notes’ section of the campaign page) to your episode show notes.
- Enter your preferred promo code in ‘Manage Your Profile’. The sponsor will create a bespoke landing page using your designated promo code. You will see results of visits to this page under the ‘Pixel Hits’ column in your dashboard.
- If an episode cannot be released at the agreed date, we ask that you give us at least 10 days written notice. Similarly if in the unlikely event that the advertiser needs to cancel or change something about the campaign, we will provide at least 10 days written notice.
- When your episode goes live, you will need to log your sponsorship read in the UP dashboard using the ‘add mention’ function.
- After your first ad drops, you will see your earnings credit accumulate in your UP dashboard.