A podcast by Mumpower.Every month we take a trending topic and explore it through the perspective of brands, influencers and mum shoppers. We leave no stone unturned so you get a complete viewpoint on EXACTLY what it takes to build a brand more Mums know, LOVE and trust.If you are looking for LIVE market insight and PROVEN tips to empower more mums to choose your brand, then this is the podcast for you.We'd love to know what you think! Follow us @mumpower_au or email admin@mumpower.com.au and join our network mumpower.com.au.