Seller Sessions Amazon FBA and Private Label

Seller Sessions is the largest Amazon FBA and Private Label podcast for Advanced Amazon Sellers. It is the first of its kind, in terms of being raw, non nonsense and straight to the point. A lot of Amazon podcasts that came after has followed by example... Seller Sessions is published 4 times per week and often breaks new trends first in the industry. Host Danny McMillan, is a world renowned public speaker and veteran Amazon Seller, Danny is also the co-founder of DATAbrill. DATAbrill manages Amazon PPC and advertising automation for 6, 7 & 8 figure Amazon brands.Danny also works with Amazon in the UK to provide webinar content for their 3rd party sellers. Each year he hosts Seller Sessions Live the annual conference for Amazon Sellers in the UK, bringing the worlds best speakers on the cutting edge of marketing on and off Amazon. He is also the founder of SellerPoll, the official annual awards for Amazon Sellers and Brands.

Broad Match Show - Who Hates Rufus?
Mar 21, 2025 – 56:38
Kevin King: Conference Season, Networking & The State of Amazon Selling
Mar 20, 2025 – 55:00
Main Image Monthly: Click-through Rate DOUBLED from 7% to 14%
Mar 20, 2025 – 56:16
Behind the Scenes of Seller Sessions Live (Part 2): Why We Brought in Alex Hormozi's Guys
Mar 12, 2025 – 15:44
Seller Sessions Live Behind The Scenes: New Format & Event Breakdown
Mar 6, 2025 – 14:26
How a Former Pro Gambler Built an 8-Figure Amazon Empire
Feb 26, 2025 – 51:56
All or Nothing: Amazon Seller Andri Sadlak Leveraging Home to Build 8-Figure Empire
Feb 18, 2025 – 40:26
7 Figure Amazon Hacks with Max Sigurdson-Scott: The 365-Day Experiment
Feb 12, 2025 – 37:09
In-Depth with 7-Figure Amazon Seller Matt Kostan
Feb 6, 2025 – 57:27
Rufus Deep Dive for Amazon Sellers
Jan 31, 2025 – 58:02
Buying Back the Brand - The Story of Beast Gear with Ben Leonard
Jan 22, 2025 – 29:16
Behind the Scenes of Live Image Optimization
Jan 21, 2025 – 55:42
RUFUS: The Blueprint (World Exclusive)
Jan 9, 2025 – 44:11
Trump’s Tariffs for Amazon Sellers
Dec 28, 2024 – 19:17
Amazon Seller Mental Health Special
Dec 27, 2024 – 01:06:40
Main Image Monthly - Winning the Amazon Game with Data
Dec 17, 2024 – 51:23
AI Magic: Unlocking Data Analysis and Creativity for Amazon Sellers
Dec 9, 2024 – 35:08
Mastering Amazon PPC and Organic Rankings with Anthony Nguyen
Nov 26, 2024 – 32:52
Pushing the Limits of Main Image Optimization for Amazon Sellers
Nov 18, 2024 – 01:09:56
Advanced Ranking on Amazon in Q4: Garfield Coore
Nov 13, 2024 – 34:35
Master Amazon Ranking: Bite-Sized Insights from the Whiteboard - For Amazon Sellers
Nov 7, 2024 – 10:32
Building a Full-Funnel DSP Strategy For Amazon Sellers
Oct 31, 2024 – 28:49
Real-World AI For Amazon Sellers : How We Use It to Drive Business Success Introduction
Oct 31, 2024 – 50:06
Testing 100 Amazon Product Listings with Rufus: My Findings
Oct 25, 2024 – 33:10
Bayesain Updates - Changing the Game of Ranking
Oct 23, 2024 – 19:04
Building a Brand from Scratch Today On Amazon
Oct 17, 2024 – 23:27
Amazon Sellers: Boost Conversions with Main Image Strategies – Part 3
Oct 9, 2024 – 58:55
The Science Science Behind RUFUS - Expert Insights on Amazon's AI Gamechanger
Oct 8, 2024 – 01:11:13
Seller Sessions - The Man Behind the Honeymoon
Oct 3, 2024 – 43:27
Product Titles & Descriptions - How Amazon Plan To Take Control
Oct 2, 2024 – 23:34
The Honeymoon Period Part 2 - The End Of Gaslight Ranking
Sep 16, 2024 – 01:05:36
Main Image Monthly - Image Teardowns for Better Conversion
Sep 11, 2024 – 01:07:45
The Advanced Series Part 2 - Rekognition - For Advanced Amazon Sellers
Sep 6, 2024 – 54:24
The Cold Reality of the Honeymoon Period & External Traffic Part 1
Sep 5, 2024 – 42:42
Ranking in Real Time Part 3
Aug 31, 2024 – 55:42
Ranking in Real Time: Part 2 with Colin Raja
Aug 23, 2024 – 46:42
Fraser Smeaton: The $50M Amazon Success Story
Aug 21, 2024 – 50:24
Ranking in Realtime Part 1 - with Colin Raja
Aug 15, 2024 – 01:09:20
Main Image Monthly - Making Magic with Main Images
Aug 14, 2024 – 01:16:39
The Connection Between Rufus, Rekognition, and Comprehend
Aug 8, 2024 – 37:23
The Broadmatch Show - Vanity SEO Traffic, Checkout Optimization & New Experiments
Aug 2, 2024 – 01:00:32
Mastering Amazon Listings: Essential Auditing Strategies
Jul 31, 2024 – 34:14
AD Talks: Skyrocket Your CTR Like a Boss
Jul 25, 2024 – 08:35
8 Figures in 6 Months - Amazon Seller Andy Slamans Shares All
Jul 24, 2024 – 41:54
Cutting-Edge Product Research in 2024 with Isabella Ritz
Jul 19, 2024 – 39:46
Prime Day Surge: Capitalizing on the Mid-Sale Rush
Jul 18, 2024 – 10:43
Tactics for Dominating Amazon Prime Day!
Jul 13, 2024 – 15:28
The Art of War On Amazon Part 4 - Black Hat Sellers & The Dark Triad
Jul 5, 2024 – 11:37
AD TALKS: Advanced PPC Budget Allocation
Jul 4, 2024 – 23:13
8 Figure Seller Sim Mahon - 3 Image Hacks All Sellers Should Be Using
Jun 28, 2024 – 36:39

Recent Reviews

Eli Rivas

Valuable stuff

Amiable and great personality. Thanks for this platform
Billtuueu

The best Amazon FBA podcast

Danny is the best in the business. Great interview skills and tons of useful content. A must listen for any serious Amazon seller.
1234abcd123

Please sort episodes

Hi Danny, are you able to sort your episodes from newest to oldest, instead of oldest to newest? It sorts them from 2017 to 2021, so we all have to scroll ALL the way to the bottom to see the most recent episodes, if we want to find or re-listen to then. It would be overly appreciated! Thank you
Uri Rahimi

Danny is a gold mine

Great content, you will find nuggets to help your business… guaranteed
Dave&Anna53

Sharon

On Sharon’s hosting. Respectfully, here’s some constructive criticism….Sometimes it’s better to let guests talk so that the audience can hear what they have to say instead of inserting your personal opinions on the questions you just asked. Just be aware that self absorption is an easy trap to fall into. Again, this is just constructive criticism.
Zackjf343

Perfect for the Serious Seller

One of the best podcasts for serious sellers. NO BS and straight to the point content for sellers delivered with a British accent. Danny’s an OG in this space and puts out content at a dizzying rate. He’s broadcast a live show almost every day since covid started separate from this show. Also check out the Amazon FBA Memes FB group he started as well.
Sean Humenchuk

5 star Amazon content

Danny is honest and tells it like it is. Great interviews and information with industry experts. Bonus points for having a dope accent.
MattPhipps777

The Best Podcast For Amazon Sellers, hands down

Danny’s no BS approach to podcasting is refreshing in a world of wannabe’s. He is honest, genuine and a true expert in his field. He’s often the first to breaking developments and attracts only the best guests. A real gentlemen and inspiration to many.
Stcuzoh

Danny is God Sent for Starters with Tight Budget

Danny has been the single most valuable resource as I build my amazon business. Starting out and unable to afford the conferences or hire some of the professionals he interviews yet, he does get quite some nuggets out of them that helps the listeners. He’s naturally a good guy that likes to help people. As soon as I can afford it, I’ll try to attend all his events live. Keep the good work up, Danny. I don’t think you have any idea how many small sellers out there you’re HOLDING UP!
ijua uhi

Love the independent input

Danny stands out for being critical yet soft spoken. He doesn't fall in the trap of endorsing others. Well recommended.
RachaelVW

Listening to this podcast is one of the best things you can do for your Amazon Business

I love this podcast and have learned so much by listening to the candid conversations and invaluable content. Thank you so much Seller Sessions for investing into us listeners.
BestCoolApps

Awesome Podcast

A podcast that cuts to the chase with pure information. From beginner to advanced, something for everyone.
Gh126

I get value out of every episode

Seller sessions has Solid content, no fluff, and actual takeaways that I can test and apply in my business. 5 stars
SEO Sean

Awesome Advanced Amazon Marketin Content!!!

Seller Sessions is the only content I know directly focused on Advanced Amazon tactics. It's extremely data-driven and tactical which I love because you can apply what you learn and test for yourself. Danny is an awesome host, pays a ton of attention to detail, and brings guests that are domain experts with data and experience. I'm happy because now that it's on iTunes I can listen to it in my car and in the shower. :)
bizzy_bosslady

Such good actionable content

So glad Seller Sessions is on iTunes now. Keep up the great work proving useful and relevant content.